This Gold winner in the Experiential Category proposed that OCAD University's Digital Futures program become the first program in Canada to provide a truly, open source curriculum. Leveraging the iconic building’s QR-code-like façade, potential students would be invited to scan and unlock the full content of individual classes. The mobile site, only would invite users to visit the school where they could scan the actual building for the entire curriculum. Students could see for themselves that from philosophy to architecture, Digital Futures was the absolute embodiment of creative, digital innovation.